Two of the widely confused trends in tech today are Virtual Reality (VR) and Augmented Reality (AR). While they have more than a hair-breadth difference in their use, they still find integration in the more recent Mixed Reality (MR).
Thanks to certain brands and their digital products, people are experiencing Virtual Reality (VR) and Augmented Reality (AR) daily, though most may not know it. Selfie time! And you strike your best pose. Did you know the Snapchat lenses give you an excellent AR experience? How about the game, Pokemon Go?
So, some years ago, 2 years old Mia in a video skit, after hitting the gym with her mum, said: I don’t understand people running and not getting anywhere. Yeah, right? However, with VR headsets today, people run on treadmills and get somewhere. Also, part of the whole VR experience, are the VR games available on a range of VR headwears like the Oculus Rift and so on.
What is Virtual Reality (VR)?
Virtual Reality is a completely immersive experience that could be an interaction with a simulation of the real environment or an entirely different one.
Additionally, If you are a big fan of Sci-fi movies, like I am, then you would have seen the wonder of VR in Steven Spielberg’s Ready Player One.
What is Augmented Reality (AR)?
AR is an interactive experience of the real-life environment with digitally enhanced real-life objects. The technology makes use of cameras to achieve this effect. Again, like the Snapchat lenses and Pokemon GO on Smartphones.
Differences Between Virtual Reality (VR) and Augmented Reality (AR)
Understanding the differences between VR and AR aids in the different cases they would be applied. Additionally, the major differences between both are in the experiences and the devices.
1. The Experience
Realistically, Virtual Reality gets you, the user, completely immersed in the experience, which has no interactions, whatsoever, with the real world. However, AR, through its functionalities, keeps the user in close connection with the real world while augmenting the objects in the real world with digitally produced elements.
2. The Device
To accommodate the functionalities of the technologies, the devices built for them have compensating features. The cameras on smartphones and transparent lenses in AR headwears, which keep you in constant connection with your immediate environment, depict this. However, VR headwears design keep you completely immersed and then withdraw you from your environment. They also have audio headsets that improve the immersive experience.
Applications of Virtual Reality (VR) and Augmented Reality (AR)
With the ability of both technologies, there are a lot of possibilities already explored, as well as untapped. While AR would find application in situations that the user requires maintaining a connection with the real world, VR wouldn’t. However, VR would find use in more immersive cases.
1. Workforce training
Currently, most companies in developed parts of the world save labor and time by training recruits or new interns using AR devices that give them real-time hands-on training in facilities. This process is very effective for retention, according to some reports.
2. Games and Simulations (VR Gaming)
There are a lot of games on VR consoles in present times, most of them are more refined for simulated training, like flight or driving lessons. Additionally, VR is also great for virtual tours and environmental condition simulations. Likewise, there are AR games.
3. Teamwork and Collaboration
4. Marketing and Sales
Marketing and Sales departments in firms are beginning to find the application of virtual reality in marketing and sales campaigns. The virtual reality marketing campaigns, let you have a personal experience of products, services, or facilities, before committing your money.
Years from now, VR and AR would gain a lot of traction industrially and domestically. While this prediction holds based on the recent and growing interests in wearables, it is undeniable the potentials these sweethearts hold. However, presently their gaming and fun features are highly engaged.
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